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Corporate Language Strategy

ProActive English helps organizations develop a corporate language strategy that positively impacts the bottom line and improves your competitive advantage

With a Language Training Strategy, Training Becomes Strategic 

A 2014 article in the Harvard Business Review noted that for companies employing a multitude of non-native English speakers, “ … developing a comprehensive strategy for managing language can help transform that potential vulnerability into a source of competitive advantage.”

ProActive English defines a Corporate Language Strategy as a strategic approach to enterprise-wide best communication practices in a multicultural, multilingual organization.  The dynamic outcome of developing and implementing such a strategy is increased productivity through:

  • Better entry or more permanent presence in global markets using a lingua franca

  • More seamless integration of new employees and new customers

  • Stronger relationships with partners and vendors

  • More efficient organization-wide communication practices in everyday situations such as conference calls and meetings

  • Better synchronized preparation and delivery of presentations

  • More impactful and consistent writing in email and documents

ProActive English can help your organization develop your language strategy

We help you identify best practices around communication within your organization and help establish training policies for ESL classes, or classes in other languages.

Applying 20 years of experience in corporate language training and consulting, drawing on the resources of a team of professionals with experience in the Middle East, Asia, Latin America and the U.S., we can help you address key questions, including:

  • What is the impact of developing a language strategy on the bottom line?

  • When assessing and hiring talent, how important is language fluency in any number of languages?

  • What is the role of ex-pats in leading teams with other first languages?

  • Does learning American English or any other ‘English’ matter?

  • What is the relationship between cultural behaviors and language use – and how does that relationship impact an organization’s business process?

Language Lesson Meeting ImageContact us to learn more about developing a language strategy for your organization! 

The students [at Jardiniere] learned ... English, but more importantly they learned that learning can be fun, that there is no shame in lacking knowledge, and that the restaurant really cares about them as people. But let me have one of the 'graduates' speak for themselves. Javier Allevenada said that taking this class gave him confianza. When asked what that meant he said: "It means being sure of knowing something or to have something that is good for me... and that in the future it will be of some purpose. Security in oneself especially in communicating with others. Before, I used to feel timid and some fear of being wrong, but now I know that someone will help me understand."


Jardiniere Restaurant


Increase employee  confidence and productivity with language training.  Save time and money for your organization.

Needs Assessment

Discover what an "Organization Needs Assessment" is for language training.